Work against own idea bias
- “What are the obvious counterpoints?”
- “Am I addressing the hard part of the problem?”
- “How much personal conviction do I have about this?”
- “What evidence, data, and examples am I pulling from?”
- “Where might I be making leaps in logic that aren’t grounded?”
- “What’s the upside? Trade-offs? Is the juice worth the squeeze?”
- “How can we experiment with this in a way that requires less overhead?”
Linking
- Identifying hidden assumptions
- [[Testing Business Ideas - David Bland Alexander Osterwalder]]
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