The Comment Hack
LinkedIn Post
My LinkedIn engagement strategy I shouldn’t be sharing
→ 150 authentic comments daily
→ No VA’s. Minimal AI. Real engagement
→ Skip the fake tactics. Build genuine connections
Since discovering the high impact of engagement on LinkedIn,
I’ve been commenting extensively.
It is about 20-50 comments on posts from LinkedIn contributors.
And about 50-100 comments on my daily post.
Let me be clear and honest with my commenting strategy.
Not every comment comes with the same intention.
I differentiate comments on other posts in 3 categories:
———
→ Supporting my peers in their reach
(with a mutual agreement to support each other)
→ Being genuinely interested in a topic
When I want to contribute to a discussion and express my point of view.
→ A strategic comment to build a connection
Where I want to raise awareness that I’m present on LinkedIn.
I see this as a less intrusive approach compared to
sending DMs in the early stages of a connection.
My underlying assumptions (proof yet to be fully experienced):
———
→ With appropriate comment quality I increase the visibility of me and my content
→ It is a numbers game. More people, higher reach, more potential business.
→ High quality comments increase visibility through several hubs.
Directly for the one receiving the comment and the ones reading these comments.
But let me say, 50+100 comments take quite some time.
It is about:
→ Reading and understanding a topic
→ Thinking about an answer
→ Providing the answer
30 seconds per comment vs. 1 minute matters
We speak about the difference of 1h versus 2-3h commenting. Per day.
It is about commenting with appropriate quality and at the same time high throughput.
I don’t:
———
→ Work with VA’s doing the commenting for me
I don’t like the thought that someone writes me a comment, but actually is not the person writing it. It destroys trust. But yet another hack to please the algorithm.
Not my game.
→ Use AI for writing my comments
That is imho a stupid move just to please the algorithm and pollutes.
Just because we can, does not mean we should.
I do:
———
→ Use TypeIt4Me to work with shortcuts for phrases like “have fun exploring”
Instead of typing 18 characters I just type “hfe” and it expands the text.
Still my thoughts, but typed faster. Like Stenography for taking notes.
→ Sometimes use AI to help me with phrasing in better English.
To compensate my yet missing EN-skills.
→ Write a little less intense comments for peer support, where the focus is on extending reach for my peer.
This last one I’m not yet sure about. It is also a part of pleasing the algorithm.
But what I also observe is that I learn a lot from the insights shared from others.
What’s your approach to balancing high-volume engagement
with authenticity on LinkedIn?
———
P.S.
I help people learn how to learn, retain and recall with ease
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Posted on LINKEDIN on 2024-12-16_Mon