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About Wardley Maps

Wardley Maps Main entry point by Simon Wardley - https://medium.com/wardleymaps/on-being-lost-2ef5f05eb1ec

An easy way to start mapping is https://www.onlinewardleymaps.com/

About maps

  • Space has a meaning
  • You have an anchor (e.g. like where is north)
  • (e.g. a systems overview is not a map but a diagram)
  • „Maps“ in business are mainly not a map but a diagram
  • Anchor: can be the customer
  • Start with the customer and create a chain of needs for that customer down to the low level system components

Main Steps

  • The purpose - the moral comparative
  • Understand the landscape you’re competing in 
  • Climate patterns - so how the landscape is changing
  • Understand doctrine and principles of organization. Doctrine: universally applicable principles regardless of context .. around 40 
  • Manage the evolutionary flow before you manage the process flow

Deep Dive

The Innovators Dilemma: When New Technologies Cause Great Firms to Fail

  • https://amzn.to/30vHMgh
  • https://www.blinkist.com/de/nc/browse/books/the-innovators-dilemma-en?r=1&st=the+innovators

The Innovator’s Solution: Creating and Sustaining Successful Growth https://amzn.to/2l7yvsJ

Some further resources

An export from a Miro board and a backup/restore format is attached below too.

  • [[Wardley Maps - Template.rtb | Miro Board Backup]]


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